Short post today… but a very powerful post. Subject lines are the thin edge of the wedge. If your email subject line is working you have a much better chance of getting someone to read your email message. One big piece of advice first: DON’T TRICK PEOPLE! They don’t like it and won’t respond well […]
Category: Email Basics
The foundation of professional email marketing campaigns
I often talk about various components of email marketing campaigns but don’t always put it in context. Here are the 10 email marketing skills you’ll need to ace to take full advantage of email marketing and get the best results possible. I’ve seen the difference between a bad campaign and a good campaign be as […]
Email Marketing Basics for Small Business
Email marketing is a powerful tool that can increase the success of virtually any small business. It is inexpensive, easy to implement and a great way to increase sales and brand loyalty. It is easy to stay in touch with current and potential customers through email marketing. All you need to begin building an email […]