I am always on the lookout for an email promotion that is well conceived and executed and I think that TaylorMade Golf has one. Here’s the offer. Here’s what makes this a great email promotion. 1. A strong offer. The offer here is to enter to win a TaylorMade Burner 6 iron. They also […]
Category: Grow Your List
Denny’s Aces Their Signup Form.
I have to admit I love Denny’s restaurant, so I was thrilled to see one of their locations in NorCal embracing email marketing by putting a signup form at their checkout. What’s so fantastic about this is that it demonstrates that you just don’t need a sophisticated email collection method. Paper and pen still […]
76% of Exhibitors Do Not Send A Tradeshow Email After The Show!
I nearly fell over when I heard this tradeshow email statistic. I’ve been to shows, traveled long distances, stood on my feet for 3 days, sleep 4 hours a night, collected leads like crazy and returned home exhausted only to find a stack of things to deal with. But that just tells me that […]
An email optin offer for book lovers
Here’s a pretty good example of a pop under offer. I can’t remember where on the web I was when this offer popped into my screen but I think it’s a pretty good example of an optin offer. There are a few things that make this a good optin offer. 1. It’s targeted. The […]