I think it really hasn’t. You see, back when I was a rookie salesman at IBM we had two ways to generate leads for ourselves.
Author: Mitch Tarr
Three Email Wine Marketing Tips.
Many wineries that I talk with are interested in using email to bolster their direct to consumer sales but seem to be struggling with how to get it done properly. Here are three basic building blocks that will help you get a better result from your mailings. I’m working on the assumption for these […]
Wall Drug Store and Email Marketing Strategies
If you’ve ever driven across the Midwest on I-90 you’ll know the name of Wall Drug Store in Wall, South Dakota.
Three Unforgivable B2B Email Marketing Mistakes.
Perhaps unforgivable b2b email marketing mistakes is a bit strong but I feel like B2B marketers should know better. They should have some marketing skill in the house and not make any one of these. But alas, it’s all too common that the focus in on the wrong thing or worse you don’t have a […]
Restaurant Marketing Ideas Using Email.
To me running a restaurant seems like galloping on a horse that you almost control but not quite. Things happen fast, lots can go wrong, and there are lots of moving parts. But I find so few restaurants are using this killer medium I thought it was time to give a small prod. Here’s a […]
What Could You Do With An Aweber Expert?
It seems pretty straightforward that an Aweber expert could help you but there might be some important email marketing strategies you’re not using because you are new to Aweber or you haven’t had time to use it to its full potential. I’m a big fan of Aweber myself. It was the first auto responder system […]
Paula Begoun Has Awesome Email Newsletter Design.
I have to say, I”m not really Paula’s prime demographic but I’m on her list and I look forward to receiving her emails. Simply because they are done right. I’ll show you why in this email review. ***I’ll be reviewing this email design from a marketing perspective rather than a pure design perspective, just so […]
Permission Marketing – Still True After 11 Years!
It’s hard to believe that Permission Marketing by Seth Godin was published in 1999–over 11 years ago.
Three Steps to Winning Email Newsletter Campaigns
I work with a lot of companies who have email newsletter campaigns in place but are unhappy with the results. They seem sincere when they tell me that they followed the email software templates to the letter and for some reason they aren’t getting the results they expected. Here’s an insider’s secret about email newsletters. […]
The Top 10 Tips to Make Your Autoresponders Sell.
10. Make your autoresponder come from an actual person’s name–not an entity like info@ or sales@ or news@. People want to deal with people. 9. Your first autresponder message should be delivered right away. Don’t send something in the next day or anything other than RIGHT NOW. 8. Your first autoresponder message should be a […]